NAJ is a refined jewelry line that combines timeless artistry with contemporary design. Rooted in a legacy of craftsmanship that dates back to 1880, founder Noha Abbassi is a 4th-generation jeweler whose family heritage traces to Mohamed Abbassi, one of Cairo’s earliest master jewelers. A certified Diamond Grader by HRD Antwerp, Noha operates from her father’s workshop in the historic jewelry quarter of El Moez Street, blending Egypt’s rich cultural heritage with a vision for modern, accessible luxury.

Inspired by celestial muses and nature’s geometric forms, each NAJ piece is a testament to meticulous craftsmanship and innovative design. The debut collection features the brand’s signature star motifs, born from three months of intensive research and creative experimentation. Handcrafted with a unique mix of 18kt gold, sterling silver, and precious stones, every creation is versatile and collectible, offering multiple configurations and add-ons that redefine fine jewelry for the modern woman.

NAJ is more than a jewelry brand—it’s a mission to honor the past while shaping the future of the industry. By introducing a trendy yet timeless approach, Noha Abbassi empowers women with pieces that reflect individuality, elegance, and everyday relevance. With its commitment to quality, artistry, and versatility, NAJ makes a bold statement as a brand that enhances the beauty and confidence of every woman it touches.